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New Look, Same Us: Why We Rebranded as MSPC

New Look, Same Us: Why We Rebranded as MSPC

We’ve got a new brand, a new look and a new office. Here’s why we chose now to roll out a rebrand.
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We Moved! Announcing the New Address for MSP Communications

We Moved! Announcing the New Address for MSP Communications

As of September 1, MSP Communications—including MSPC, Mpls.St.Paul and Twin Cities Business magazines—has a new address in the North Loop:
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Why Right Now Is the Perfect Time for a Rebrand

Why Right Now Is the Perfect Time for a Rebrand

MSPC content director Amy Goran explores how the global pandemic has forced organizations to rethink aspects of their business—and why brand identity should be one of them.
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5 Questions with Claire O’Leary, MSPC Senior Content Strategist

5 Questions with Claire O’Leary, MSPC Senior Content Strategist

MSP TechMedia senior content strategist Claire O’Leary serves as the senior editor of IBM Systems magazine, Power Systems and creates digital content for Evolving Solutions.
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Pivoting Live Event Strategies in the Wake of COVID-19

Pivoting Live Event Strategies in the Wake of COVID-19

When the pandemic put a hold on in-person events, two MSPC clients took advantage of that pause to re-examine their marketing and content strategies for 2020 and beyond.
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5 Questions with Katie Robbins, MSPC Director of Program Management

5 Questions with Katie Robbins, MSPC Director of Program Management

MSPC director of program management Katie Robbins delivers flawless execution of all digital marketing strategies and tactics for Cub.
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5 Questions with Tony Englund, MSPC Digital Strategy Manager

5 Questions with Tony Englund, MSPC Digital Strategy Manager

MSPC digital strategy manager Tony Englund collaborates with creative teams and clients in the development of breakthrough cross-channel content experiences.
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Why Trust Is Crucial in Turbulent Times

Why Trust Is Crucial in Turbulent Times

Molly Bennett is a senior content director at MSPC. Here, she explores why businesses need to be there for customers for good times—and not-so-good times.
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What Growing up on a Farm Taught Me About Content Marketing

What Growing up on a Farm Taught Me About Content Marketing

Evelyn Hoover is senior content director at MSPC. Here, she explores the the parallels between content marketing and growing up on a small family farm.
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Our Favorite Quarantine Takeout Spots

Our Favorite Quarantine Takeout Spots

In this time of social distancing, the Twin Cities restaurant community needs lifting up.

And we need delish meals. Assistant Content Director Emily Den Boer shares some of MSPC staff’s favorite local spots for takeout, cocktail kits and more.

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