What’s Next Now
Exclusive insights from content marketing's top minds.
The Principles of Elevated Client Service
At MSPC, we continuously work on improving client service and experience. It comes up in statuses, in huddles, hallways, on calls—everywhere. It permeates our culture and is woven into the fabric of our agency.
Everyone in the industry knows well that setting and maintaining clear objectives and outcomes with clients is highly detailed and nuanced work. Even more nuanced? Not losing sight of best practices or our highest quality work in the process.
5 Questions with Michael Norseng, MSPC Creative Director
Michael Norseng spent the early stages of his career in New York City, working for notable magazines, such as GQ and Esquire. In these roles he had the opportunity to work with some of the world’s finest directors, creatives and famous subjects, landing him recognition and many industry awards.
Delta Takes Style to New Heights
Today marks the first public appearance of Delta Air Lines’ brand-new uniform collection, designed and crafted by world-renowned fashion designer Zac Posen and global retailer Lands’ End.
Busting Video Marketing Myths
How often have you heard this when talking to your colleagues about video:
“It needs to be shorter!”
We are here to tell you something really important: Running time is not an indicator of success. Shorter videos aren’t better. And longer videos aren’t bad videos.
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